Rob EllisDec 2, 20201 minNew office opened todayWe have finally got our new Spanish office open, and are getting all the legal stuff finalised ready for full operation from 2nd January...
Rob EllisFeb 10, 20201 minSports and Shopping (and ads too)Last year we did a ground-breaking live eye track test at Westfield in London for Ocean Outdoors, measuring the im pact their digital out...
Rob EllisFeb 7, 20201 minWays of Seeing: Dubai StyleWe have just come back from Dubai, where Informa asked us to run Eyetracking at one of their big events, the Arab Health 2020 show. This...
Rob EllisAug 16, 20192 minThis diversity thing is really kicking offThe ASA has been in the news recently for finding that ads from VW and Philadelphia fell foul of the new gender stereotype ban. It's been...